LiveAI & Automation
ReviewFlow
Automated Google review management for tradies. Sends SMS review requests after jobs, generates AI responses to reviews, and tracks your reputation against competitors.
BUILDING: EQUIPTRACK — FINAL TRIALMost builders polish.
Most builders polish.
I publish.
AI tools, built in public, post‑mortems included. Warwick → Gold Coast, QLD.
553 readers · Tuesdays · no gating
Readers
0
Ships '26
0
Alive · Dead
4 · 7
One letter, every Tuesday
Runway.
№ 008
Anthropic just leaked the thing I've been running since January
12 May · 5 min
№ 007
I'd Never Start a Podcast in 2026
5 May · 5 min
№ 006
Nobody Cares How You Got the Result.
19 Apr · 2 min
№ 005
The Worst Version
12 Apr · 2 min
№ 004
The $100B Market Hiding in Plain Sight
5 Apr · 2 min
The bench · 4 in flight
What I'm building.
Rain gauge — ships / month · 2026
JanFebMarAprMayJun
PilotSaaS
EquipTrack
Equipment and asset tracking for businesses. Manage gear, maintenance schedules, and team assignments — all in one place. Built for operators who are tired of spreadsheets.
LiveContent
Newsletter
Where I share what I'm learning about ops, AI, and building businesses from the ground up. Real stuff, no fluff.
LiveServices
Reid Studio
Productized web design for Gold Coast small businesses. A new website live in 48 hours, with hosting, ongoing changes and direct support included.
NOW · JUNE 2026More about me →
What I'm working on, this month.
Inspired by nownownow.com. Updated on the first of every month, or when something changes.
This month
Building out EquipTrack and running the pilot — making sure it works perfectly before launch.
Reading
Re-reading The Goal.
Fitness
Training to run 10km under 60 minutes in August.
Family
Thea's 9 now — her project this term is writing and recording a song, so I'm learning how to help her pull it off.